A few days ago, comedian Samantha Bee announced that her “Nasty Woman” T-shirt campaign met its $1 million fundraising goal for Planned Parenthood. This follows a growing new trend by which Planned Parenthood’s brand is being turned into a fashion statement so that anyone can advertise for the abortion giant — all without having to open their mouths to defend it. Actresses, comedians, and anyone who will wear the merchandise are becoming Planned Parenthood’s unpaid brand ambassadors who simply have to smile and look pretty without answering tough questions about the controversial group.
At New York Fashion Week, the Golden Globes, the Oscars, and the Tony Awards, celebrities have begun sporting Planned Parenthood pins, subtle fashion accessories which garner immense amounts of public attention. Without even mentioning Planned Parenthood in their speeches, Hollywood stars such as Emma Stone of La La Land and Dakota Johnson of the Fifty Shades movies reached millions of awards ceremony viewers with their pro-abortion message.
Even two students from a Bronx high school received national news coverage in May when they wore dresses made out of condoms and hundreds of Planned Parenthood stickers in their high school’s fashion show.
Turning their brand into a wearable fashion statement is perhaps the most genius marketing tactic Planned Parenthood has ever come up with. As it is becoming more and more difficult to defend the organization through logical discussion and debate, the abortion giant is avoiding tough questions by letting inanimate objects speak for them instead. With willing, high-profile participants, Planned Parenthood is benefiting from free advertising that any company would pay top dollar for.
And this new strategy has been a boon for the abortion provider’s supporters as well. After all, they no longer have to explain why they support Planned Parenthood. They no longer have to defend giving half a billion of taxpayer dollars to a group whose CEO’s salary is nearly $1 million. They no longer need to answer questions about why selling baby body parts is acceptable. They no longer have to worry about getting caught tongue-tied struggling to answer basic questions about the organization they are advertising.
All they have to do is put on a pin or T-shirt, and they can instantly burnish their pro-abortion credentials without having to say a word.
Unfortunately for Planned Parenthood, however, with their unfashionable business practices becoming increasingly exposed to the public, it is unlikely even the most glamorous clothing or accessories will improve their image for long. While abortion may be in fashion for now, there is not — and never will be — anything beautiful about it.
Photo credit: American Life League via Flickr, CC BY-NC 2.0