Frank Cannon is president of the American Principles Project and a respected conservative political strategist with over 30 years of experience.

I think that he needs to articulate the way in which reforming monetary policy means that you take on Wall Street and you take away the preferences that government and Big Business have and begin to put real earnings back in the pockets of working Americans. And unless you have something that plausibly makes people understand that you’re going to change something fundamental and dynamic that changes their lot — you know, Cruz doesn’t have an alternative that makes them see, ‘Here’s the problem. Here’s how I overcome it.’ His answer is, ‘Small businesses, when they grow, the country grows.’ And this is now getting worn out as a message by Republicans.