The United the Country SuperPAC plans to spend some $40 million on digital and television adverts smearing Donald Trump over the legal cases he is facing. The Joe Biden campaign is apparently afraid to do so directly, as it would reinforce the view the Democrat has weaponized the Justice Department against his leading rival.
Unite the Country, founded in 2019 to support Biden’s first presidential campaign, intends to target so-called “no-nos,” who view both Biden and Trump unfavorably. Trump won a 17-point lead among a similar segment of the electorate in 2016. However, Unite the Country believes Biden has the edge, based on polling in swing states Michigan, Pennsylvania, and Wisconsin.
“We feel like this section of the electorate is critical, if not the critical, swing vote,” said super PAC director Steve Schale. “They were plus-17 Trump in the past, and the only thing keeping them where they are right now is the belief that a vote for Trump is a vote to end democracy,” he added.
While Schale said Unite the Country would be “leaning in early and often” on the January 6th cases against Trump, especially, the Biden campaign is reluctant to do so itself.
“The President has said from the beginning that he wanted an independent Justice Department, and we have to do just that,” suggested campaign co-chairman Cedric Richmond, a former White House aide to Biden, last year. “So we’re not going to comment. We’re not going to focus on Donald Trump’s legal problems.”
Trump currently leads Biden in all seven swing states and enjoys a commanding lead among independents.