❓WHAT HAPPENED: Apple announced plans to increase its U.S. investment by $100 billion, adding to its earlier $500 billion pledge.
👤WHO WAS INVOLVED: Apple CEO Tim Cook, President Donald J. Trump, and the White House.
📍WHEN & WHERE: Announced Wednesday by the Trump White House.
💬KEY QUOTE: “Today’s announcement with Apple is another win for our manufacturing industry that will simultaneously help reshore the production of critical components to protect America’s economic and national security,” said a White House spokesman.
🎯IMPACT: Analysts suggest Apple’s investment could help mitigate tariffs and align with Trump’s push for U.S.-based manufacturing.
Apple has announced a new $100 billion investment in the United States, adding to its previous $500 billion pledge to boost domestic manufacturing and production. The announcement comes as the company faces pressure from President Donald J. Trump to relocate more of its supply chain to the U.S.
The White House confirmed the investment would encourage the production of Apple parts in the U.S. This follows earlier remarks from Trump, who threatened to impose higher tariffs on Apple products unless iPhone manufacturing was moved stateside. Apple CEO Tim Cook has indicated the company is looking to “do more” in response to these pressures.
A White House spokesman called the announcement “another win for our manufacturing industry” and emphasized its potential to reshore production of critical components, which aligns with Trump’s broader economic and national security goals. Apple has historically manufactured most of its products in China but has been adapting its supply chain in response to U.S. tariffs.
While Apple has shifted some production to countries like India and Vietnam, analysts note that significant changes to its supply chain will take time. Shares of Apple rose over 4 percent following the announcement, signaling investor optimism about the company’s U.S.-focused strategy. Cook also highlighted Apple’s plans to invest in rare earth production and a “manufacturing academy” in Michigan.
Official White House Photo by Joyce N. Boghosian.
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