President-elect Donald J. Trump won the support of 43 percent of Eminem fans in the 2024 presidential election, against 39 percent for Vice President Kamala Harris—despite the rapper’s endorsement of the Democratic candidate and hard stance against Trump. Meanwhile, only two-thirds of Taylor Swift fans supported Harris, according to the data produced by J.L. Partners, while Trump managed to win over 29 percent of ‘Swifties’ despite her endorsement of the Democrat.
Similarly, Beyoncé’s endorsement of the Democratic presidential ticket only won over 53 percent of her fanbase, with 28 percent deciding to cast their ballot for Trump and J.D. Vance.
Fans of other popular music acts were more mixed in their support. The fanbases of Miley Cyrus and Justin Bieber tended towards Trump, with Cyrus’s fans supporting Trump by 43 percent to 39 percent for Harris. Bieber’s fans favored Trump by 42 percent to 41 percent.
The survey notes significant leads for Trump among fans of certain musicians, including Morgan Wallen, Kanye West, and DaBaby. Wallen’s fans favored Trump by a notable 43-point margin over Harris. The former President also led by 20 points among Kanye West fans and 17 points among DaBaby fans.
Harris found her most substantial support among Taylor Swift, Barbra Streisand, and Cher fans.
Regarding television preferences, Trump gained notable support from viewers of Selling Sunset and Young Sheldon. Harris was the favored candidate among fans of Love Island USA and The Bachelorette.
The National Pulse previously reported that Swift’s Instagram post endorsing Harris pushed over 300,000 individuals to a government voter registration website in its immediate aftermath.
